Chat Automation (Coming Soon)

AI Chat Assistants for WhatsApp and Instagram

Turn chats into confirmed bookings. Our integrated AI chat assistants reply instantly on your customers' favorite social channels.

How the WhatsApp AI Assistant Works

What happens when a customer sends a message outside business hours?

The WhatsApp AI assistant operates 24/7. If a customer messages at midnight, the AI responds instantly with your current availability, helps them select their service, and completes the scheduling on the spot.

How does the AI assistant handle a double-booking conflict?

The AI chat assistant is directly connected to Punctual's central calendar. Time slots are only offered if they are free in real-time, and the booking is locked instantly. Double-bookings are technically impossible.

Can customers reschedule via WhatsApp?

Yes. Customers can simply write 'I want to reschedule my appointment'. The AI assistant finds the existing booking associated with their phone number, asks for the new preferred time, and updates the calendar.

How does the AI assistant collect payments?

To confirm the booking, the AI assistant can generate a secure Stripe payment link and send it directly in the chat. The customer pays via MB Way or card, and the booking is confirmed the second payment is completed.

How the Instagram DM AI Assistant Works

What happens when someone DMs asking about prices?

The Instagram AI instantly reads your DMs and responds with your service pricing in a structured, professional format, immediately followed by a call-to-action link to book a spot.

How does the AI assistant convert Instagram interest into a confirmed booking?

When a user interacts with your posts, stories, or sends a direct message, the AI engages them immediately, guiding them through service options, staff selection, and available times inside Instagram.

What Both AI Assistants Share

Multi-language support

Understand and respond to customers in Portuguese, English, Spanish, French, and German fluently.

Centralized Calendar

All appointments booked via WhatsApp or Instagram land in the same central calendar as your staff schedule.

No-show reminders

Our core SMS reminder rules apply automatically to customers who book via chat.

What to Expect at Launch

We are building native, officially approved API integrations with Meta for both WhatsApp Business and Instagram. This ensures your account is fully compliant, safe from bans, and offers the fastest response times.

The AI assistants will follow your business policies (such as cancellation windows and booking deposits) exactly, working as a seamless extension of your reception desk.

FAQs about Punctual AI Chat Assistants

Do I need a dedicated number for WhatsApp?

You can either connect your existing WhatsApp Business number or use a virtual dedicated number provided by Punctual to manage automated bookings in isolation.

How do we ensure the AI doesn't hallucinate answers?

The AI assistant is strictly constrained to the business information you input (hours, services, pricing, terms). If a customer asks a question outside this context, the AI gracefully escalates to your team.

How much will the AI chat integration cost?

The AI chat features will be bundled in the Pro plan (from 14.99€/month) with an extremely affordable usage fee based on active monthly sessions, ensuring instant ROI compared to hiring human assistants.